Philosophy
fraisekaki places human well-being at the center of its concerns. The brand is positioned as a value creator, through the benevolence of its offers. The objective is to satisfy, but above all, to provide unique experiences to its customers.
In continue searching for innovation, fraisekaki cultivates the joy of creating and living. That gives to the brand an inspiring aura that elicits positive emotions and vibes.
Beyond the textile product, fraisekaki impacts people’s well-being who have entrusted it for comfort and free movements, in complete safety.
Style
fraisekaki style is very refined, playful and fun. The colors softness and sober designs make the brand’s cachet.
With particular attention to details finesse and qualities. However, the brand dares, on certain lines, using more intense and spicy colors as well as more imposing designs, in order to create surprise and cover the different emotions of its customers.
Emotions
Lightness, freedom, softness and joy are associated to the brand. Aware of the role it can play in promoting well-being, we appeal to renowned creative forces, specifically in the field of babies.
Also, we work closely as a team with our creators to convey the brand’s spirit to our audience. Rising to the height of the emotions and needs of babies and children, further inspires fraisekaki.
Quality and et know-how
One of fraisekaki’s specificities is the high quality of its items. Total manufacturing process control, from selection of the best materials to the manufacture of finished products, makes it possible to achieve high quality criteria.
The material that the brand uses meets European standards, in particular OEKO-TEX® Standard 100 Class 1. In direct contact with fragile and delicate babies’ skins, all treatments are carried out for maximum comfort and security.
Origin and History
fraisekaki was born in 2015, with love of Children and for their well-being.
Rich in know-how of more than 50 years, nourished by local collaborations and partnerships with large international groups, the brand rapidly took off. The original idea was to launch limited edition lines of underwear, daywear and nightwear, intended for babies from birth to 24 months. Then, the lines were expanded into more diversified collections, combining high quality, innovative design and very good price-quality ratio. Since its creation, fraisekaki has developed its range by continuously improving the materials used in respect with its identity.
